Smartwatch shipments in India dipped once a year for the primary time in 2024, as shoppers moved clear of reasonable, unknown manufacturers. Apple bucked the wider pattern, alternatively, with a reported 2.4x enlargement for the yr.
In line with era/smartwatch-shipments-plunged-30-in-2024-report/articleshow/118525487.cms”>information from analyst company Counterpoint, India’s smartwatch shipments dropped 30% year-on-year in 2024. Indicators of slowing gross sales emerged ultimate yr, because the marketplace used to be flooded with unknown manufacturers. The craze aversely impacted established home gamers, slowing the tempo of innovation consequently.
As the wider marketplace faltered, Apple Watch noticed a 141% build up in its shipments ultimate yr. That enlargement bucked a 57% decline for the corporate in 2023, in line with Counterpoint.
Counterpoint senior analyst Anshika Jain instructed techmim that the Apple Watch noticed an uptick ultimate yr as, “some skilled customers regularly moved to complicated smartwatches” for higher well being insights, smartphone integration, and different options absent on inexpensive gadgets.
“We think this rising pattern to proceed in 2025,” she added.
The expansion in Apple Watch shipments aligns with the the iPhone’s increasing marketshare within the nation. Apple emerged as probably the most top-five smartphone distributors in India ultimate yr, with a kind of 10% percentage in in This autumn.
Then again, Apple Watch’s sizable enlargement in the long run had little have an effect on on its total percentage of the 35 million smartwatches shipped in India ultimate yr, in line with IDC. Counterpoint, which doesn’t percentage absolute cargo figures, instructed techmim that the Apple Watch comprised kind of 2% of India’s complete smartwatch marketplace in 2024.
Apple Watch’s luck boosted total top rate smartwatch (priced above $230) shipments in India, with 147% enlargement. The Sequence 10 used to be the highest type, adopted via the Sequence 9. The Apple Watch cumulatively captured 50% of the entire top rate smartwatch phase within the nation, according to Counterpoint.
Samsung and OnePlus have been the opposite height gamers within the top rate phase ultimate yr, with a 4% and 1% marketplace percentage, respectively.
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